Soft Surroundings Comes to Michigan

Grand Opening Scheduled For March 24 in Detroit
 
ST. LOUIS, MO (March 15, 2017) – Soft Surroundings, a leading luxury lifestyle brand for busy women of all ages, maintains its dedication to providing an extraordinary shopping experience by announcing plans to open its first Michigan location at The Village of Rochester Hills in Rochester Hills. The Grand Opening event on Friday, March 24, will include an all-day event with exclusive gift bags for the first 100 customers, as well as drinks, treats, beauty treatments and more for all customers throughout the day.
Soft Surroundings is committed to helping their customers look and feel their best by providing stylish and comfortable clothing, accessories, and beauty and home goods while giving them an effortless shopping experience. The brand is best known for their extremely soft fabrics, global inspiration, customer service and convenience. Most of the apparel and home goods are designed exclusively by and for the brand. The beauty department in the store will also feature complimentary cosmetic and skin care consultations, as well as regular beauty events.
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“We couldn’t be more excited to bring Soft Surroundings to Michigan, specifically to the Village at Rochester Hills,” said Sr. Vice President of Retail, Danny Boddy. “Our brand is all about slowing down life’s rigorous pace and taking the time to rejuvenate and take care of one’s self. We feel strongly that this is something that the women throughout the Metro Detroit area can relate to and we are excited to give them an opportunity to experience what we are all about. We offer beautiful apparel, luxurious bedding, globally curated furniture and beauty solutions, all hand chosen for today’s busy woman. Our passion for customer service and the integrity of our brand gives us the ability to share our story and hopefully make our customers’ lives a little more fulfilled and enjoyable.” The Village of Rochester Hills location will be the 46th store for Soft Surroundings and is part of a seventeen store expansion planned for 2017, their largest expansion year to date. Join the conversation on our Event Page.
 
About Soft Surroundings: Headquartered in St. Louis, MO, Soft Surroundings is a lifestyle brand and retailer of women's apparel, home, and beauty products. Releasing its first catalog in 1999, Soft Surroundings has been dedicated to making women look and feel their best ever since. Having experienced record growth in its online and catalog channels, Soft Surroundings opened its first retail location in St. Louis, MO in November of 2005. With forty-four current retail locations from coast to coast and plans for adding more, Soft Surroundings is continuing to expand its retail division nationally to meet the needs of its many devoted customers. Visit Soft Surroundings online at www.softsurroundings.com.
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